Section Targeting:
It’s good to insert couple of lines of HMTL code to highlight the part of the page that is very important. This will make the crawlers read those and display the Ads around the same content. This HTML code can be put to highlight particular term on the page as well. You should lure the visitor with quality content. This helps to build the trust and make visitor click on the ads available on the page.

Blocking Ads:
Google gives you option of blocking 200 URL. But if you start blocking lower paying ads then you will soon run out of 200 URL. So best is to have good content and keyword and control the type of ads in the page.

Get Money with search button:
If the visitor coming in to your site is bored of the content and is looking for some more results on search then the search button on the page serves the purpose. People finding something using this search button and clicking on the ads in result page will yield you commission. Good option is to make the visitor use your website as home page. Many use Google as their home page, instead when people use your page with Google search button as home page then that will bring lots of revenue to you.

Referrals Ad:
This is similar to affiliate marketing. In Ad sense website owner is paid for every click in referrals visitor have to do some thing on the link of ad. That is downloading a program, buy a product, leave the email address or zip code etc. You should recommend the product you promoting through the referral ads. This will increase the revenue.





How many ads are appropriate on a webpage?
Suggestion is to put as many ad units as possible. This will increase the number of clicks. Normally three ads are squeezed in. When you have several units of ads on the page Google places the ads with highest bid on top ad unit. i.e. higher the ad more revenue from it. Because ads above the fold tend to get more clicks than those lower down the page. You should place the ads such that its attractive to the advertiser. No Advertiser will be interested in placing the ads at very bottom of the page

Channel Tracking:
Google has its own tracking tool called Channels. This can be used on specific domain names or group of ads or specific location of the page. Google provides two kinds of channels:

1. URL channels:
This will let us know the clicks across your sites pages. This can be done by placing four different kind of URL in “Create new channel” box. mainpage.com to track the main page. subdomain.mainpage.com to track the sub page of the main page. subdomain.mainpage.com/dir1 tracks all the pages in the specified directory. subdomain.mainpage.com/htmllink.html tracks the entire link on the main page. This way you can create the channel for each sub domain, links in the page. This will make you know much money each page, sub page, links on the page is making. Without this we will not go far blindly. So this is the must on the ad sense page.

2. Custom Channels:
This is useful when you have to track across the domains names based on the ad format color, format and size. One problem with the channels is they are displayed to people in the source code of the page. So when you make your page available for public and make money from ad sense you should hide things that you don’t want the world to know including the channel names on your page. Server Logs is one kind of tracking tool available from Google. This will tell you how many visited your site from which country and domain, this will also tell you how log visitor stayed you page and did he book mark your site. External tracking tool cannot tell exact amount of money each ad in the page is making.





Smart Pricing:
Google keep introducing new things. Smart Pricing is one such example. This is the new way the ads in the page costing advertiser. Here Google lowered the price of clicks for advertisers and give him some sales if number of clicks to his ad is more. This avoided the advertiser to drift away from Google to any other search network like yahoo.

Things that Google said officially about the Smart Pricing:
Price of the ads depends on Bid for the ad, quality of the ad, completion for the ad for the same place in the page and location of ad on the page. Content of the page also plays the role, Valid and good content gets in the targeted traffic to the page. Click through rate does not matter for the ad price.

Smart Pricing schedules:
If the ad in the page is not converting well you can replace that ad with other. Smart pricing has the 30 days period cookies, so user need not buy the product immediately, he can wait till 1 month and buy. If the ROI is low then you ad price will be lower than minimum quoted bid. Conversion tracking is used to track the conversation.

Things to be remembered before applying for adsense:
Before you apply for ad sense you should make sure that you have not compromised on the content of the page. You should have unique content on the page. You should not but have the page which is mainly built to trick search spiders and trick visitors to click on ads. You should have true and focused information in the webpage for ad sense.

Few Dos and Don’ts:
You should never build a webpage to make money. You should have the page with content that interests you. This will help you write the page very well which will in turn help you draw money of it. You should have the page built for high value keywords. You should just concentrate on quality content. It is bad idea to create more content for more money. You should watch out the typos, Non professional layouts, broken links, and bad-quality links. There certain tools in Google to find the highest bid keywords. This can be used to find the Keywords and place them in the page. You can use Google tool to find your webpage ranking for specific keyword search. As a mass for few keywords at once you can find top 100 pages available and you can study them.

While working with adsense you need to be careful on few things:
1. You should always browse for ad sense forums and keep yourself updated on TOS. Certain things that are legal on one day might be illegal on the other day. You should regularly update yourself on that.
2. You should never click on your own ads neither ask you friends & family to support your ads on your webpage. If you do this you will get slapped by Google and your account will be banned.
3. You should regularly check for the stats of the page to see what works what does not. And many more ...

These are basic tips on this page for work from home with affiliate marketing and adsense.